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Client Background
// An established professional services firm was considering
spinning off part of its healthcare practice to create
a new technology venture.
Constant regulatory changes had inspired an effort to
develop a web-based application that would help healthcare
organizations manage compliance requirements on a more
stringent and cost-efficient basis.
Our client was developing a high level blueprint of the
application, and needed to assess the commercial viability
of such a venture. |
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Project Objectives //
Faced with the decision of committing additional capital
and resources to the product development process, the
firm turned to Mintwave for guidance. |
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Given the early stage of this
venture, it was critical to validate prospective customers'
needs and envisioned product benefits before moving on
to broader business planning issues. |
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